Most contractor sites are brochures that quietly burn the ad budget. Slow to load, no call tracking, and a ten field form nobody fills in on a phone. We build the other kind, and you own it outright.
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Real sites, real clients
Not template mockups or design concepts. Six real builds, every one of them live right now, every one of them clickable.
A full multi page site: services, service areas, about, reviews, FAQs and contact. Licence number in the top bar, 5.0 from 138 reviews next to the headline, three live offers as buttons, and a before and after of real work. Built to replace a locked down page builder.
Open the live site
A roof replacement page carrying every signal a homeowner checks before calling: CSLB licence, GAF Master Elite, 4.8 from 60+ Google reviews, Houzz and Yelp badges, plus 0% financing. Call and text sit side by side in the first screen.
Open the live page
A city and job specific page for water heater work. One service, one town, one offer, which is how you keep the ad message and the page saying the same thing and keep the click cheap.
Open the live page
Restoration buyers call in an emergency, so the whole build is organised around getting to the phone fast and proving the insurance side is handled. Built and previewed before a single dollar changed hands.
Open the live site
A full site in Spanish with WhatsApp as the primary call to action, because that is how this market actually books. Services, about, blog and contact, brand logos, and 4.9 from 80+ reviews carrying the trust.
Open the live site
Not a contractor, included so you can see the range. Product photography, categories and checkout, built on the same principle: make the next step obvious and get out of the way.
Open the live storeEvery one of these is live and public right now. Open a few on your phone, time how fast they load and how fast you can find the phone number, then do the same to your own site.
Why the site decides what the ads cost
Your website is not a separate line item from your advertising. It is the thing that decides how much every click costs and how many of them turn into a phone call. Published 2026 benchmarks, not our numbers.
| Channel | Ads pointed at a slow, general site | Ads pointed at a fast, focused page |
|---|---|---|
| Google Ads | Poor landing page experience raises cost 30% to 70%Landing page experience is 25 to 35% of Quality Score | Above average pages run CPCs 36% below averageA 2 point Quality Score lift cuts account CPC 22 to 35% |
| Any paid traffic | General website pages convert at a 2.35% median44% of B2B advertisers still send paid clicks to a homepage | Dedicated pages convert at a 4.02% medianSingle offer pages report 3x to 5x homepage rates |
| Meta and paid social | Cold traffic to a general site converts 1% to 3%Typical CPL planning range is $29 to $31+ | A proper page converts 3% to 8%, and its leads reach qualified at 40 to 55%Instant form leads qualify at 25 to 40% |
| Mobile, every channel | Past 3 seconds, 53% of mobile visitors leaveBounce probability rises 32% going from 1 to 3 seconds | Each second of delay costs up to 20% of conversionsRoughly 1% of conversions per 100ms of latency |
Put those together and the site is usually the cheapest lever you have. You can cut cost per lead without touching the budget, the bids or the keywords, because you paid for the click either way. The only question is whether the page turned it into a call.
What you get
This list is the whole scope. There is no discovery phase, no strategy deck, and no line item that shows up after you sign.
What it costs over a year
Template agencies advertise a small monthly number because it never stops, and the site is not yours at the end of it. Here is the same twelve months priced honestly.
| Option | Year one | Every year after |
|---|---|---|
| Blue Grid Media, with ad management$250 build plus $49 a month hosting | $838 | $588 |
| Blue Grid Media, on its own$497 build plus $49 a month hosting | $1,085 | $588 |
| Template agency monthly planTypically $150 to $300 a month, and the site is not yours | $1,800 to $3,600 | $1,800 to $3,600 |
| Freelance custom buildTypically $500 to $5,000 one time, hosting separate | $500 to $5,000 | hosting only |
| Small agency, 2 to 5 staffTypically $5,000 to $25,000 for a small business site | $5,000 to $25,000 | maintenance |
Ranges are published U.S. market benchmarks for 2026, not our quotes. The real difference on a monthly plan is not the money, it is that you stop paying and the site disappears.
Straight answers
On price, ownership, timelines and what happens if you leave.
Because there is no account manager, no sales team and no discovery phase to pay for. You talk to the person building the site. A 2 to 5 person agency quotes $5,000 to $25,000 for a small business site largely because of the layers between you and the work. We removed the layers instead of cutting the build.
Yes, outright, including the domain and the code. If you leave we hand over the files and help point the domain wherever you want. This matters more than it sounds. There are documented cases of contractors being charged a cancellation penalty, refused their source code, and losing the domain name they had used for years.
Hosting, SSL, backups, updates and small edits. It is not a licence fee and it is not how you keep access to your own site. If you would rather host it yourself we will hand the files over and you can, though most contractors would rather not think about it.
Five to ten days from the point we have your photos, service list, service areas and licence numbers. The part that usually takes longest is not the build, it is waiting on content from you, so we send a single short checklist rather than a long questionnaire.
Because the website is not where we make our money. On its own the build is $497. If you also have us running your Google Ads or Local Services Ads, it drops to $250, one time. We would rather build the site close to cost and earn the relationship on the ad management. Either way you own the site, and either way there is no contract.
Maybe not. Open it on your phone right now and check three things: how long it takes to load, whether the phone number is tappable without scrolling, and whether a form submission is actually tracked anywhere. If all three are fine, keep it and spend the money on ads instead. We will tell you that on the call.
Free, no obligation
30 minutes, screen shared. The fastest way to find out what marketing for electrical contractors should actually cost in your market, with your numbers already run.
We reply the same business day. No sales sequence, no drip emails.