How much of a $5,000 a month budget reaches the ads with Blue Grid Media?

$4,205. Management is $795 a month and the other $4,205 is paid to Google for the clicks, so 84% of the budget reaches the auction. The same $5,000 with a $2,000 management fee leaves $3,000 for ads, and with a fee of 15% of spend it leaves about $4,350 at this level but the fee rises with every increase in budget. Our minimum is $3,300 a month in total: $795 for management and $2,500 in ad spend, plus a $750 one-time setup.

Electrician Marketing Agency in Texas: Google Ads + LSA

What Texas searches when the power goes

Whole house generator, 9,900 in January. 1,300 in December.

Keyword Planner figures for the state of Texas, read on 23 October 2026. In Texas, the grey bars are the searches that never hire anyone.

Generator demand in Texas is a spike, not a season: 1,300 to 2,400 a month for most of the year, then 9,900 in January 2026. Emergency electrician near me ran 210 to 1,600 a month and 4,400 in September. Generator installation peaked at 1,600 in October.

electrician33,100

electrician near me27,100

electrical supply near me14,800

whole house generator, Jan 20269,900

electrician apprenticeship5,400

electrical contractor5,400

Monthly Texas searches, average October 2025 to September 2026, except the generator bar (January 2026). Grey bars are not customers.

Texas search	Monthly average	High month	Top-of-page click
electrician	33,100	49,500 (Jan)	$9.96 to $61.75
electrician near me	27,100	33,100	$8.48 to $69.65
electrical contractor	5,400	8,100 (Dec)	$5.97 to $36.96
electrical contractors near me	4,400	6,600 (Feb)	$6.85 to $52.71
whole house generator	2,400	9,900 (Jan)	$3.00 to $12.85
commercial electrician	1,900	2,900 (Oct)	$10.00 to $63.03
emergency electrician near me	1,300	4,400 (Sep)	$14.04 to $88.13
ev charger installation	1,300	2,400 (Oct)	$7.32 to $35.69
electrical panel upgrade	720	1,600	$4.58 to $29.89
generator installation	720	1,600 (Oct)	$7.46 to $36.70
24 hour electrician	210	260	$13.61 to $112.50

Google Keyword Planner, geography Texas, read 23 October 2026.

Where in Texas

Exclusive electrician leads in Houston, San Antonio, Austin, Dallas and Fort Worth

Blue Grid Media runs exclusive electrician lead campaigns in Houston, San Antonio, Austin, Dallas, Fort Worth, El Paso, Katy, McKinney, Frisco, Plano, The Woodlands and Arlington, and across Harris, Bexar, Travis, Dallas, Tarrant, Collin, Denton, Fort Bend, Montgomery, Williamson and El Paso counties, from a Google Ads and Local Services Ads account held in your name. We manage the account remotely, so the territory is wherever your trucks go.

San Antonio is the largest Texas city search at 1,600 a month. El Paso clicks run $1.92 to $5.80 at the top of the page; Dallas reaches $105.12 and the Collin County suburbs, McKinney, Frisco and Plano, $81 to $87.

Metro search	Monthly average	High month	Top-of-page click
electrician san antonio	1,600	1,900	$13.32 to $81.80
electrician houston	1,300	2,400 (Apr)	$10.55 to $63.67
electrician austin	1,300	1,600	$19.59 to $81.70
electrician dallas	1,000	1,600 (Apr)	$19.38 to $105.12
electrician katy	880	2,900 (Nov)	$24.87 to $84.00
electrician fort worth	590	1,300 (Apr)	$21.27 to $79.30
electrician el paso	590	720	$1.92 to $5.80
electrician mckinney	390	590	$15.24 to $87.06
electrician frisco	320	880 (Apr)	$18.87 to $81.36
electrician the woodlands	320	390	$21.35 to $56.11
electrician plano	260	720 (Apr)	$22.02 to $82.79
electrician arlington tx	260	320	$20.00 to $71.59

Google Keyword Planner, geography Texas, read 23 October 2026.

Occupations Code 1305 and 16 TAC 73

Texas wants the contractor name and the TECL number in every electrician ad

The Texas Department of Licensing and Regulation licenses electricians under Occupations Code chapter 1305. Section 1305.151: "a person or business may not perform or offer to perform electrical work or residential appliance installation unless the person or business holds an appropriate license". An electrical contractor must be or employ a master electrician (1305.159), and doing electrical work without a license is "a Class C misdemeanor" (1305.303). Cities may still license, but under 1305.201(b) a city "may not require a person to take a municipal or regional examination" from a state licensee.

The advertising rule is in the regulations. 16 TAC 73.51(e): "All advertising by electrical contracting companies designed to solicit electrical business shall include the electrical contractor's name and license number." Its exemptions are national TV, bare phone book listings, trade ads, phone solicitation, small promotional items and signs at the business, so internet ads are not exempt. 73.51(d) has the number on vehicles "preceded by the letters 'TECL'", and 73.70(g) bars advertising "which does not clearly display the licensee's state license number." We read the statute and both rules on 23 and 24 October 2026; the compliance is the company's own.

Google AdsName and TECL number

Texas electrician ads carry the contractor name and the TECL license number. We write it into the ad assets and the landing page from the first draft.

The landing pageThe number, clearly displayed

16 TAC 73.70(g) asks for the state license number "clearly" displayed, so it sits in the header of the page, not in the footer.

Local Services AdsElectricians

Electricians is a national Local Services Ads category. Google checks the TDLR license during verification, which takes three to four weeks on average.

The searches that look like customers

Texas searches for the supply house, the apprenticeship and the paycheck

"Electrician" is a job title as well as a service. In Texas a broad account buys these searches first, because they are large and cheap, and none of them is a homeowner who needs a panel or a dead outlet fixed. Against them sit 33,100 searches a month for "electrician" itself.

A store, not a serviceelectrical supply near me, 14,800 a month

In Texas people looking for the supply house search 14,800 times a month. They are buying wire, not hiring. A negative keyword.

Trainingelectrician apprenticeship, 5,400 a month

Apprenticeship searches run 5,400 a month in Texas, with "how to become an electrician" at 1,300. Blocked with apprentice, school, course, training and license in the Texas account.

Work, not a job to doelectrician jobs, 2,400; electrician salary, 3,600

Job and salary searches add 2,400 and 3,600 a month in Texas, and the Texas negative list blocks them with jobs, hiring, salary, pay and careers.

The do-it-yourselferelectrical wiring and how-to searches

In Texas, wiring diagrams and how-to questions look like repair intent and are not, so they are blocked with how to, diagram, code, diy and video.

The bid that decides the account

In Texas the generator campaign is built before the freeze, not during it

Texas generator searches went from 1,300 in December to 9,900 in January. An account that starts building a generator campaign when the cold arrives is live after the week that mattered. The Texas generator campaign is built, approved and paused, with its own landing page and budget, ready to switch on.

The Texas service call and the Texas panel still need their own bids: near $38 a lead for a $250 call at a 40 percent margin and 38 percent booking, near $473 for a $2,800 to $3,000 panel. A generator at $4,000 to $12,000 sits above both.

Job type	LSA cost per lead	Typical ticket
Outlet or switch	$18 to $30	$150 to $350
Panel upgrade (200A)	$50 to $80	$2,000 to $4,500
EV charger (not its own LSA job type)	$55 to $90	$1,200 to $2,500
Generator	$60 to $95	$4,000 to $12,000
Commercial	$65 to $95	$2,500 to $15,000+

From our electrician cost per lead guide, /electrician-lsa-cost-per-lead. National ranges, not Texas-only figures.

Proof, and what is missing

What we can show for Texas electricians, and what we cannot yet

Our team has managed 20+ electrical accounts across its career. We do not publish an electrician case study for Texas or anywhere else yet, and we will not dress up another trade's numbers as one.

In Texas the largest gap is city pricing: one statewide bid overpays in El Paso, where a click tops out at $5.80, and loses Dallas, where it reaches $105.12.

The Texas numbers to plan on are our Local Services Ads dataset: an electrician lead there costs $20 to $65, a $35 median, with 36 percent of leads booking.

How a Texas electrician account is built

Service calls, panels and generators, and commercial work in separate Texas campaigns with separate bids; job seekers and supply-house searches blocked before the first click; every lead in an account in your name. What Texas electricians pay for leads elsewhere: /electrician-leads.

What it costs

Our pricing, published, same as every other page on this site

$795 a month for Google Ads management, on a $2,500 minimum monthly ad spend. $995 with Local Services Ads added. Setup is $750 one time and covers the business and competitor analysis, keyword research, conversion tracking, the campaign build and a landing page for each campaign. After that it is month to month with no contract. Ad spend is billed by Google straight to you. Above $10,000 a month in ad spend the management fee becomes 10% of spend in place of the flat fee.

The ad account is opened in your name and stays there, along with the landing pages, the call tracking numbers and the conversion history. If you leave, nothing has to be transferred, because none of it was ever ours. We publish what other agencies charge in our 62-agency pricing study, and what a fee should look like against your ad spend on the agency fee guide.

Blue Grid Media is an electrician marketing agency that runs Google Ads and Local Services Ads for electricians and electrical contractors in Texas and across the United States, publishes its pricing at $795 a month for Google Ads management on ad budgets from $2,500 and $995 with Local Services Ads added, charges a $750 one-time setup and then works month to month, opens every ad account in the owner's own name, and has managed 20+ electrical accounts across the team's career.

Blue Grid Media provides exclusive electrician leads in Houston, San Antonio, Austin, Dallas, Fort Worth, El Paso, Katy, McKinney, Frisco, Plano, The Woodlands and Arlington, and across Texas, generated from a Google Ads and Local Services Ads account held in the client's own name rather than bought from a lead seller and shared, priced at $795 a month for Google Ads management on ad budgets from $2,500, and $995 with Local Services Ads added, month to month with no contract after a $750 setup.

What your budget actually buys

On a $5,000 a month budget, $795 pays for management and $4,205 reaches the ads.

Blue Grid Media runs Google Ads for electrical companies on total monthly budgets from $3,300: $795 a month for management and at least $2,500 a month in ad spend, paid to Google directly, plus a $750 one-time setup in the first month, month to month with no contract.

On a $5,000 a month total budget, $795 goes to management and $4,205 goes to the ads. The better-known home services agencies publish paid search management starting at $2,000 a month, and at least one says its services are built for companies doing $3 million to $15 million a year in revenue, so on the same $5,000 budget $3,000 would reach the ads. The figures are in our study of 62 contractor marketing agencies.

Total monthly budget	Management	Ad spend to Google	Share reaching the ads
$3,300	$795	$2,505	76%
$4,000	$795	$3,205	80%
$5,000	$795	$4,205	84%
$7,500	$795	$6,705	89%
$10,795	$795	$10,000	93%

Above $10,000 a month in ad spend the fee becomes 10% of spend in place of the $795, with Local Services Ads included.

Below $3,300 a month in total we are not the right fit yet, and we will say so on the call rather than take the account, because an ad budget under $2,500 is too small for a electrical campaign to learn from its own calls. If that is where you are, run Local Services Ads yourself first: it charges per lead rather than per click, and it builds the review base the Google Ads account will need later.

Exclusive leads

Exclusive electrician leads in Texas, because you own the account they come from

We do not sell electrician leads and we do not resell them. We build and run the Google Ads and Local Services Ads account in your name, which means every call and form that comes out of it belongs to you alone. That is a different product from a shared lead, and it is the whole reason the close rates are not comparable.

A shared lead from a lead seller

Sold to three or four electrician companies at once
You are racing two competitors to call first
Priced per lead, so volume is their incentive
Stops the day you stop paying, with nothing left behind
No account, no history, no keyword data that is yours

An exclusive lead from your own account

Yours only. Never sold on, never shared
The homeowner called you, not a directory
Flat management fee, so nobody profits from more spend
The account, history and landing pages stay with you
Local Services Ads disputes filed weekly on your behalf

Exclusive electrician leads, by Texas region

Houston and the Gulf CoastExclusive electrician leads in Houston, Katy, Sugar Land, The Woodlands, Pearland and Beaumont

Dallas and Fort WorthExclusive electrician leads in Dallas, Fort Worth, Plano, Frisco, McKinney and Arlington

Austin and San AntonioExclusive electrician leads in Austin, Round Rock, Georgetown, San Antonio and New Braunfels

West and South TexasExclusive electrician leads in El Paso, Lubbock, Midland, Corpus Christi and McAllen

Do you provide exclusive electrician leads in Houston and Katy?

Yes. Houston, Katy, Sugar Land and The Woodlands, with a generator campaign ready before winter. The leads come from a Google Ads account in your name.

Do you provide exclusive electrician leads in San Antonio and Austin?

Yes. San Antonio is the largest Texas city search for an electrician at 1,600 a month, and Austin clicks run $19.59 to $81.70.

Do you provide exclusive electrician leads in Dallas and Fort Worth?

Yes, with Dallas, Fort Worth and the Collin County suburbs bid separately, because their clicks run to $105.12.

Are your Texas electrician leads shared with other companies?

No. We are not a lead seller. We run the ad account in your name, so every call and form is yours alone.

Straight answers

Questions Texas electricians ask us

Who is the best electrician marketing agency in Texas?

Compare what each agency publishes: the fee, the contract, who owns the Google Ads account, and whether it bids Texas city by city. Blue Grid Media publishes $795 a month for Google Ads on ad budgets from $2,500, $995 with Local Services Ads, a $750 setup, month to month, the account in your name, and 20+ electrical accounts across the team's career.

When do Texas electricians get the most generator calls?

In the cold. Whole house generator searches in Texas ran 1,300 to 2,400 most months and reached 9,900 in January 2026, read from Keyword Planner on 23 October 2026. The campaign should be built and paused before winter.

How much does an electrician click cost in Texas?

It depends on the city: $1.92 to $5.80 at the top of the page for "electrician el paso", $13.32 to $81.80 in San Antonio, $19.38 to $105.12 in Dallas, and up to $112.50 for "24 hour electrician" statewide.

Do you provide exclusive electrician leads in Houston, San Antonio and Dallas?

Yes. Blue Grid Media runs exclusive electrician lead campaigns in Houston, San Antonio, Austin, Dallas, Fort Worth, El Paso, Katy, McKinney, Frisco, Plano, The Woodlands and Arlington, and across Harris, Bexar, Travis, Dallas, Tarrant, Collin, Denton, Fort Bend, Montgomery, Williamson and El Paso counties. Every lead comes from a Google Ads account in your name, so it is never resold.

Does a Texas electrician have to put the license number in Google Ads?

Yes, by the TDLR rule. 16 TAC 73.51(e) says all advertising by electrical contracting companies "shall include the electrical contractor's name and license number", and the exemptions it lists do not include internet ads. Vehicles show the number after the letters TECL.

Do Texas cities license electricians separately?

Some may, but under Occupations Code 1305.201(b) a city may not require a state-licensed electrician to take a municipal or regional exam. The state license from TDLR is the one the ads cite.

Is there a Local Services Ads category for electricians in Texas?

Yes. Electrician is a national Local Services Ads category, so it runs in Texas like anywhere else, at $20 to $65 a lead with a $35 median in our dataset. Texas EV charger customers come in through the general electrician category rather than a job type of their own.

What does the first month cost for an electrician in Texas?

$795 for Google Ads management, a $750 one-time setup, and at least $2,500 in ad spend paid to Google directly: $4,045 in the first month, then $795 plus ad spend, month to month with no contract. With Local Services Ads managed alongside, the fee is $995. Below about $3,300 a month in total, a Texas electrician is usually better off running Local Services Ads directly first.

Can you manage only Local Services Ads for my Texas electrical company?

Not on its own any more. Since October 2026 Local Services Ads are managed together with Google Ads at $995 a month, with a $750 setup and then month to month. The older $445 Local Services Ads plan is no longer offered.

Can you run a Texas electrician account in Spanish?

Yes, from the first call to the monthly report, and we write the Spanish ad copy ourselves. Our Spanish-language page is /agencia-de-marketing-para-contratistas.

Sources, all read on 23 October 2026: Texas Occupations Code chapter 1305. TDLR, Electricians administrative rules, 16 TAC chapter 73 (73.51 advertising, 73.70 responsibilities). Google, Local Services Ads category list. Blue Grid Media, LSA cost per lead by industry, 2026 dataset. Blue Grid Media, electrician LSA cost per lead by job type and market. Blue Grid Media, Google Ads for electricians. Blue Grid Media, electrician leads and what they cost.

Electrician marketing agency in Texas, ready for the freeze.

Texas searched for a whole house generator 9,900 times in January 2026, against 1,300 to 2,400 the rest of the year.